Corporate Mission

Corporate Mission

The Mitsubishi companies including Mitsubishi Electric Group share a strong sense of corporate responsibility. That sense dates from the origin of the old Mitsubishi organization over 140 years ago.
The spirit and values of this three principles (in Japanese called as "Sankoro") remain alive and current today.

The Three Principles of Mitsubishi Company

"Shoki Hoko"= Corporate Responsibility to Society

Strive to enrich society, both materially and spiritually, while contributing towards the preservation of the global environment.

"Shoji Komei" = Integrity and Fairness

Maintain principles of transparency and openness, conducting business with integrity and fairness.

"Ritsugyo Boeki" = Global Understanding through Business

Expand business, based on an all-encompassing global perspective.



Seven Guiding Principles of Mitsubishi Electric Group

The Mitsubishi Electric Group will continually improve its technologies and services by applying creativity to all aspects of our business. By doing so, we enhance the quality of life in our society. to this end, all members of the Group will pursue the following seven Guiding Principles.

  • Trust
  • Establish relationships with society, customer, shareholders, employees and business partners based on strong mutual trust and respect.

  • Quality
  • Provide the best products and services with unsurpassed quality

  • Technology
  • Pioneer new markers by promoting research and development, and fostering technological innovation.

  • Citizenship
  • As a global player, contribute to the development of communities and society as a whole.

  • Ethics and Compliance
  • In all endeavors, conduct ourselves in compliance with applicable laws and high ethical standards.

  • Environment
  • Respect nature, and strive to protect and improve the global environment.

  • Growth
  • Assure fair earnings to build a foundation for future growth.


Our Mission in India

  • Mitsubishi Elevators and Escalators contribute to the realization of vivacious, stress-free Indian society as part of a vital social infrastructure (vertical transportation)
  • By ensuring continuous safety and security throughout the lifecycle of building and products.
  • And by continuing to provide reliable comfortable transportation and living space across India